Iona- NY Presbyterian

[ctghostman]

Pasted from MAAC Board:

To the Iona College Community:

It is with tremendous excitement and optimism that I write to share this news with you all. Iona College and NewYork-Presbyterian today will announce the establishment of the NewYork-Presbyterian Iona School of Health Sciences, to be principally located on the College’s new Bronxville campus. This new collaboration with NewYork-Presbyterian is a unique opportunity to shape the future of Iona College, train the next generation of health care professionals, and support the communities we serve.

I hope this announcement fills the Iona community with a sense of pride as we prepare to turn the page on a new chapter for Iona.

Sincerely,
Seamus Carey, Ph.D.
President, Iona College

Iona College and NewYork-Presbyterian Announce the Creation of the
NewYork-Presbyterian Iona School of Health Sciences
Iona College to develop a premier school of health sciences on new Bronxville campus with the support of one of the nation’s health care leaders


Approximately 25 percent of Iona’s 2021 incoming freshman class is expected to pursue health sciences.

Iona College and NewYork-Presbyterian today announced the establishment of the NewYork-Presbyterian Iona School of Health Sciences, to be principally located on the College’s campus at 171 White Plains Road, Bronxville, New York. The NewYork-Presbyterian Iona School of Health Sciences is expected to offer a new vision for collaborative health care education, modern workforce development, and community care.

NewYork-Presbyterian has supported the creation of the NewYork-Presbyterian Iona School of Health Sciences with a gift of $20 million. Iona College anticipates commencing classes at the Iona Bronxville campus in the fall of 2022.

[Stagophile]

And Iona bought the former Concordia College campus including athletic facilities in Bronxville. This is great news for Iona! I am impressed.

www.iona.edu/news/iona-college-finalizes-agreement-acquire-concordia-college-campus-bronxville-ny

[ctghostman]

Impressive. Catholic schools are losing their traditional feeders schools(Catholic High Schools). This helps solidify their future.
FU missed on a big opportunity when the GE HQ was acquired by Sacred Heart.

[paulie74]

Great win for Iona.

A bit surprised that NYP could not find a partner with better academic credentials. They are one of the most respected health care providers in the nation.

[Stagophile]

Jul 23, 2021 17:20:58 GMT -5 ctghostman said:

Impressive. Catholic schools are losing their traditional feeders schools(Catholic High Schools). This helps solidify their future.
FU missed on a big opportunity when the GE HQ was acquired by Sacred Heart.

The GE HQ property was much too far from campus. They shouldn’t have sold the Dolan Upper Campus land and they should have been more aggressive about acquiring the Fairfield Ludlowe property from the town when it was available. In the future when they need to expand they should build a graduate center in Fairfield Center near the the train station and Fairfield University bookstore. Students would love the convenience and the local businesses would love the increased foot traffic. Too bad there isn’t a major hospital in town.

[ctghostman]

FU and a partner bid and lost on GE. They stopped making land in Fairfield quite a long time ago. When large parcels become available-even if not perfectly ideal, you have to go for it.
Ludlowe and the land sale were well before this administration and board-GE wasn’t. We didn’t learn from past mistakes though.

[paulie74]

Jul 23, 2021 17:20:58 GMT -5 ctghostman said:

Impressive. Catholic schools are losing their traditional feeders schools(Catholic High Schools). This helps solidify their future.

Ghost, you make a very interesting point.

And this leads me to what I believe is another major marketing mistake in addition to the nondescript "F".

If the "traditional feeders" are drying up, does it make any sense for your primary slogan to be "The Modern Catholic Jesuit University."

If you are looking to expand your applicant pool beyond those traditional feeders, is this the slogan that makes sense to attract a broader pool?
-- Perfect slogan for the 60s and 70s, but it's 2021 and the profile of higher education applicants is very different.
-- You can keep your traditions, however, IMO it is not the right LEAD headline to expand your market.
-- It says to me, non-Catholics need not apply. Although not ideal, it would be even better to simply revise it as The Modern Jesuit University.

Prior to 1970, you automatically lost half of possible applicants. But luckily economics forced the change. If FU did not accept women, it probably would not be around today. 

Traditions are great, but you need to adapt to the marketplace.